The beginnings of M6 Marketing come out of more than ten years of working in tech sales and marketing. That has brought a relentless focus on generating quality inbound leads and a comprehensive understanding of the tools and best practices like ABM to manage the complex sale. Working with M6 Marketing will equip your sales efforts to cost-effectively generate leads, nurture interest, shorten sales processes and improve close rates.
Demand Generation
As the number of demand generation channels has increased, many companies have struggled to define effective digital marketing and social media strategies. M6 delivers measurable improvements by analyzing current performance and bringing together a proven mix of digital and traditional media demand generation strategy.
Content Marketing
Today everyone’s’ inbox is overflowing, and Social Media posts rarely connect with their target audiences. Yet B2B marketing is still largely defined by using content to drive inbound leads. M6 works with Tech/FinTech companies to build engaged audiences by defining their target audiences and then combining innovative content strategies and multi-channel delivery to ensure individually relevant information is being delivered.
CRM / Marketing Automation
M6 will ensure that your sales and marketing systems are supporting cost-effective lead generation and nurturing opportunities to a close. M6 services include application configuration and list management. Another essential part of cost-effectively using the marketing stack is segmentation strategies to ensure optimum targeting.
Websites
We transform websites into award-winning demand generation platforms. Our services range from evaluating the easy-win, low-cost opportunities for SEO improvement to building re-imagined websites that create goal-based user experiences designed to generate leads and support sales processes.